PROBLEM

We need help executing our content marketing strategy

SOLUTION

Project Brief

The objective of this project is to develop and execute a comprehensive content marketing strategy that aligns with the client's business goals and helps to increase brand awareness, generate leads, and drive conversions.

Scope

  • Research and analysis of the client's target audience, competitors, and industry trends
  • Development of a content marketing plan that includes a content calendar, editorial guidelines, and distribution strategy
  • Creation of high-quality, engaging, and relevant content that appeals to the target audience
  • Optimization of content for search engines and social media
  • Measuring and analyzing the performance of the content marketing efforts and making adjustments as necessary

Deliverables

  • A detailed content marketing plan
  • A content calendar
  • A set of editorial guidelines
  • A minimum of 8 pieces of high-quality content per month
  • A report on the performance of the content marketing efforts, including metrics such as website traffic, social media engagement, and lead generation
  • Ongoing support and consultation on content marketing strategy and optimization.

*Please note that this is a general project brief and the actual details may vary depending on the client's specific needs and requirements.

Technologies & Platforms Used

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